Richard Hearn

Hi, my name is Richard Hearn.

Founder. Operator. Investor.

I founded Crown (acquired by Publicis/Razorfish), then ran Razorfish Commerce as Global President. From there I led IBM's $1.5B Watson Customer Engagement business, then CEO'd PE-backed FPX through a turnaround and exit. Today I'm Founder & General Partner at Bambu Capital, where my partners and I bring the operator playbook to undervalued software companies — and I chair Lemonaid Health, one of our portfolio companies, rebuilding primary care around patients.

Mechanical engineer by training (Purdue), MBA (Ohio State).

This site is where I think out loud about all of it. Four buckets: Business is the work. Think is the bigger questions. Drive is the road, the boat, the speed. Play is the family, the trips, the absurd.

Currently Bambu Capital

A decade in AI

I've been building on AI since 2016, starting with IBM Watson.

In 2016 I joined IBM to run global revenue and product for Watson Customer Engagement, a $1.5B software business assembled from 14 acquisitions. Fourteen separate products, sold and built as fourteen separate things. We turned it around by integrating them into one suite and building it on top of Watson AI.

That was an AI layer over a stack of software, years before anyone called it that. It is the same idea I write about now in Nobody Is Ripping Anything Out.

2016Building on Watson AI at IBM
14Acquisitions integrated into one suite
$1.5BSoftware business turned around

"Richard is the Magic Johnson of technology executives — balances ego with humility, and focuses on the team."

— Russell Scherwin
R

RichardGPT · richardhearn.ai

Talk to my digital twin.

A digital twin trained on 20,000+ hours of my journaling, reflection, and war in the trenches: business, love, addiction, growth. Use it when you need a blunt answer, practical wisdom, or a mirror that won't lie to you.

No more generic ChatGPTs.

Open RichardGPT

The four streams

Same site, four lanes. Pick what you're here for.

Recent

A mix from all four streams. Newest first.

Business
November 5, 2026
Bring the engineer
Part four of four. The consultancies growing fastest work next to OpenAI, Anthropic and Palantir, and they deliver with forward deployed engineers. The scarce input is not the engineer. It is the person who knows the business.
Business
November 5, 2026
Salesforce says the UI is going away
Part three of four. At Dreamforce, Benioff argued that enterprise software survives AI. Read closely, Salesforce gave up the screens, kept the data, and partnered for the intelligence. That is this series' thesis, from the vendor's own stage.
Business
November 5, 2026
The platforms are buying their AI
Part two of four. The software companies are not building their AI. They are buying it from startups of six people, one at a time. That leaves every client with one more product somebody has to make work.
Business
November 5, 2026
The lead used to come from the platform
Part one of four. For twenty years B2B consulting ran on leads from Salesforce, SAP and Hybris. That deal is gone, and the work came back in a different shape. The backstory first, because I owe Paul do Forno this one.

Four hand-crafted color schemes

Tap one — the whole site recolors instantly (or use the swatches up in the header), and your pick is remembered next visit. The same four ship in the Bonfiyah app.

About

The longer version, for anyone who's curious.

I'm a serial entrepreneur and global Fortune 500 executive. I've founded and led startups and billion-dollar businesses in the marketing, commerce, SaaS, and SI/agency worlds.

I was Founder & CEO of Crown (acquired by Publicis/Razorfish — M&A Advisor's 2014 Deal of the Year). After Razorfish I served as Global President of Razorfish Commerce, then went to IBM as GM of Global Revenue & Product for the $1.5B Watson Customer Engagement business. Most recently I was CEO of PE-backed FPX, a B2B Commerce SaaS company, through a turnaround and successful exit.

Today I'm Founder & General Partner at Bambu Capital — a growth PE firm focused on undervalued software and tech-enabled services. I also chair Lemonaid Health, one of our portfolio companies, rebuilding primary care around patients. On the side, I tinker on a handful of small projects — the biggest of which is Bonfiyah (bonfiyah.com), an AI conversation-memory app for iPhone, iPad & Mac that records in-person conversations, learns each voice, and remembers who promised what. It's live on the App Store.

Recognition

2014
M&A Advisor — Deal of the Year + Strategic Acquisition of the Year (Crown / Razorfish)
2007 · 2008 · 2009
Ernst & Young Entrepreneur of the Year Finalist
Multi-year
Top 40 Under 40 · Inc. 500/5000 (6×) · Software 500 · Entrepreneur Hot 100
2015 – 2019
Board of Directors, Pencils of Promise
Purdue
BS · Mechanical Engineering
Ohio State
MBA

Contact

Easiest way to reach me is email. I read everything.